On September 12, 2024, the China International Fair for Trade in Services (CIFTIS-2024), one of the world's largest events in the service sector, commenced in Beijing. This year, Kyrgyzstan is taking an active role in the fair, with the "Kyrgyz Export" Center, jointly organized by the Trade Representation of the Kyrgyz Republic in China and the Kyrgyz Tourism Fund, setting up a national pavilion showcasing domestic companies and services. The event is organized by the Ministry of Commerce of China and the Beijing Municipal People's Government. The primary goal of the fair is to strengthen international cooperation and promote innovation in the trade of services. Key areas of focus include: - Culture and Tourism: offerings in cultural exchanges and tourism services. - Telecommunications and IT: latest solutions and services in telecommunications and information technologies. - Financial Services: banking, insurance, and investment products and services. - Supply Chains and Business Services: solutions for optimizing logistics and business processes. CIFTIS-2024 will serve as a platform for international experts, companies, and organizations to discuss the future of service development, share experiences, and showcase their latest achievements. Participation in CIFTIS-2024 opens new avenues for international cooperation and the promotion of Kyrgyz services in the global market.